Tag Archives: Zales

The Jewelry Insider

December 1, 2009

Jewelry has always been a ‘go to’ option for guys who find themselves in the proverbial doghouse.Poker night run late? How about a pair of diamond studs. Forget her birthday? Better make a beeline for some bling.

And whether or not you agree with the tactic (I for one think it’s a meager attempt to buy our love – depending on the carat count, of course), the measure has indeed proved successful over the years.

Let’s revisit the Kobe Bryant incident for a moment, shall we?

Remember when the married basketball star was acquitted of raping a woman who was NOT his betrothed back in the day? Enter a $4 million purple diamond ring for wife, Vanessa, after the dust settled. Talk about setting the bar…

The latest sports figure to bark at the moon is the notoriously private golf phenom, Tiger Woods.We’ve all heard the affair rumors, and TMZ is reporting that Woods told an unnamed source ‘he needed to give his wife a ‘Kobe Special’ or make a trip to Zales to get a ‘house on a finger’ in order to make things right.

Judging from his wife’s golf swing, he might want to buy the whole store…

The Jewelry Insider

November 13, 2009

Ok. So maybe I was a little harsh on Taylor Swift yesterday. Despite her penchant for sparkly dresses, the youngster does don some dashing diamonds – diva style.

It was brought to my attention that while she rocked super high-end Lorraine Schwartz gold and pearl drop earrings on the red carpet, she actually wore a pair of diamond Everlon(tm) earrings that we mere mortals can find under our trees this year when she performed her hit ‘Fifteen’ during the CMA broadcast.

It’s not easy to see the earrings in these photos (here is her performance on Youtube that shows them in all their glory), but Zales carries a pair similar to those worn by Swift for only $399.99. In fact, the Everlon jewelry collection (marketed by DeBeers – responsible for the Journey and ‘Past, Present’ Future’ campaigns, among others), will debut a new ad in time for holiday shopping sprees next week – stay tuned.

So Taylor (and her stylists) are ahead of the curve on this one. Maybe I’ll post-pone my ‘sequintervention’, after all.